Hit the Deck!
What is Untired?
Ola!
One of the things that I thought would be cool in starting Untired was to share the journey of the new startup with the community.
And so we go:
When we embark on creating anything...a brand, a campaign, an app or a really cool weekly periodical for Generation Boom!...we create a pitch deck. It allows us to visualize the goals, create the most succinct messaging and infuse some emotion at the same time.
Remember in college or the first apartments thereafter, the first thing that was moved and set up (maybe it was a guy thing) was the stereo. Crankin some tunes made the task of carrying your roommate’s salt-water aquarium up the stairs somehow fun...ish. It set the mood. Same thing with a pitch deck. It can help package a currently intangible concept into a "this is what it could be" visual reference. It sets the mood.
Below is a portion of the Untired deck we made for our initial meetings. I want to share it with you so you can be involved not only with the community but the behind the scenes of an Internet startup.
Start with a snappy logo suitable for framing and begging for a home on t-shirts and other swag.
Disrupting the Retirement Model.
Ok so "disruption" may even be a tad tame. I would offer, "Obliterates or Revolutionizes" as apt replacements for a huge group making a sea change.
Generation Boom. The Second Coming.
Yes we deserve our own NEW moniker. Screw middle or old age. Generation Boom!! Yeah that works for me.
A Celebration of UNretirement.
Everyone loves a porch and a nice chair with a refreshing beverage. But not EVERY day ALL day. We want more and we're going to get it!
An online periodical published weekly.
With a simple, clean website interface and a mobile App that provides the best reading, listening, and viewing of our unique content. And of course community connection.
A New Take on an Old View.
We are ALL charting new ground here. Untired will document the progress and share fresh, relevant, and pioneering ideas as they are happening.
Articles: First Hand Cultural Experiences from our "Boom Vivants".
This is all about great storytelling and personal experiences from some very unique contributors. Stories about life pivots, post 50+ enterprises and new Untired lifestyle ideas.
Features: Artists, Writers, and Entrepreneurs.
In depth, long form writing that not only entertains but also inspires.
Untired Radio: Music based podcasts.
Audio documentaries. Theatre of the Mind. An Aural fixation if you will.
We are Untired.
Insert a picture of Sting: So we can all feel inadequate! Tantric bastard.
Photo Essays+Film Shorts by Award Winning Artists.
Whenever possible we prefer using all the senses to tell a story as well as approaching storytelling in unique and compelling ways. This group of photographers and filmmakers offer fully immersive experiences.
We are Untired.
There are so many "gifts" in the form of people in our generation. We want to share as many of their stories, experiences and wisdom as possible.
Sharing the Collective Experience of Generation Boom.
A shared community that refuses to "Go Gently"
Get Out of the Way. We are Untired.
Just imagine the amazing new things that will be created by those that are 50+ over the next decades. Innovation. Enlightenment. Inspiration.
Generation Boom. The Second Coming.
So that's a form of a pitch deck (if you've heard of them but not seen one)
Hopefully this helps you to visualize where we are heading with this new adventure.
Untired is a private, member’s only community featuring a weekly online periodical with exclusive, premium content.
If you are picking up what we are laying down and you think Untired is an inspired idea...please share it with your like-minded friends.
If you've been a slacker and haven't clicked subscribe below...do it now or we can't send you Untired content, updates or an exclusive invite to the community.
Greetings from Northern Michigan